How to Do a Content Gap Analysis for SEO
A content gap analysis helps identify missed opportunities in your SEO strategy. Learn to analyze your content and improve your SEO.
How to Find “Gaps” in Your Content Strategy [ToD 20]
In today’s Tip of the Day, you’ll learn how to find content gaps in your content marketing strategy.
Ahrefs’ Tip of the Day ► https://www.youtube.com/playlist?list=PLCPFeV_9TA5UKgQOOOXcTj3NhCODOZB8e
[Tool] Ahrefs’ Site Explorer ► https://ahrefs.com/site-explorer
A content gap analysis is the process of finding topics that your competitors are ranking for, but you’re not. This strategy can be done at both the page and domain levels.
You’ll learn how to find such content opportunities in the video.
#contentgapanalysis #tipoftheday #ahrefs
How to Do a Content Gap Analysis for SEO!
Discover the missing gaps in your content needed to improve your SEO rankings. See how to do a content gap analysis: https://rb.gy/9vi22y
How to perform a competitive Content Gap Analysis for SEO
Hi there! Anyone who likes to perform a content gap analysis , website, etc. I hope you find the following information useful.
After we have completed our first project and have made a real-time analysis for the targeted keyword in google, we analyzed “top 10 ranking websites or articles” in a real-time assessment with a coverage of 51 that is considered optimized.
Based on this search results, we can see how competitors are writing their content by copying the link from one article and pasting it into an editor with an option called “extract content”.
This process will fetch text from the selected link in real time, so that when it appears on screen. You can also identify which words were not used in their article because they are listed as orange text whereas words that were used are green text.
How To Do A Content Gap Analysis Like A Pro
Download your free content gap analysis spreadsheet here ► https://docs.google.com/spreadsheets/d/1P9QXHap5H3TGJ_bwg9ndGqF87qXhSBEv-P5DnCdvPbg/edit?usp=sharing
Content gap analysis can uncover massive SEO gains including improved ranking positions and more organic traffic.
In this video, we take you through the general process of content gap analysis, the best tools to perform content gap analysis and how to do it for free.
Content Creation for SEO: Publish Content That Actually Ranks in Google ► https://youtu.be/XbR8F5bbZGE
CONTENT GAP ANALYSIS
// What is content gap analysis In SEO?
The idea of gap analysis is to compare the gap between where a company currently is and where it wants to be.
So Content Gap Analysis is used to identify gaps within your existing content to help you hit your traffic and search positioning targets.
This could be either gaps in content topics that you’re yet to cover or ‘quality’ gaps in either your competitor’s or your own content that you could plug.
// Content Content Gap Analysis
The first type of gap analysis should be performed when you’re looking to create new content. The idea is to identify gaps in your existing content so that you can plug these gaps with quality, well-researched content.
In this video I show you how to use a variety of free tools as well as Ahrefs to conduct competitor-based content gap analysis and market-based analysis.
// Content Quality Gap Analysis
You can also use content gap analysis to improve existing content by identifying gaps in the actual content itself.
For example, if you have an existing article about a topic with a high search volume that isn’t performing as well as it could, you can use this analysis to identify gaps in the article that need to be improved.
The next step is to create quality content that is fully search engine optimized, find out how to do this here: https://youtu.be/XbR8F5bbZGE
00:38 What is content gap analysis in SEO
01:28 Content topic gap analysis
02:59 How to do content topic gap analysis
05:21 How to use Ahrefs for content gap analysis
06:23 Content quality gap analysis
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